You need “buying keywords” to make money online with SEO
So i wanted to address one the main problems i see when people pick keywords to target on the search engines. Been a while since my last post so thought i should enlighten all you folks about it.
One mistake i consistently see people make when targeting keywords for SEO purposes is not targeting specific “Buying keywords”. An example of this is the post here http://www.wickedfire.com/newbie-questions/60279-lemons884-journal-will-noob-succeed.html where Lemons884 is documenting his progress in the SEO world and how his sites are doing. Now i don’t want to criticise as hes doing more than most people as the majority of newbs overanalyze the whole thing and never actually get anything done. So far hes built a site about track and field events and dates when things are happening which on the face of it sounds good right? I mean he can probably sell sneakers and other running equipment to people while they browse right? Wrong, the majority of people who hit this site will be looking for information about track events and wont actually have making a purchase in mind. Does that mean he will never make any sales? No he will get some eventually but it will never reach the levels that he wants it too until he targets the right keywords. Instead of track and field events why not target the phrase “discount running shoes”, how many of the people who find you with that keyword have making a purchase in mind? Probably about 99%. If you want to make real money with SEO then a sale or purchase should be No1 driving force in both your mind and that of your vistors, everything else is secondary.
Ill give you another example, a friend of mine wanted to start a TV show review site. He was going to have listings of popular shows and reviews of each episode, then he would have affiliate ads for the TV show box set DVD beside it as people might want to buy. Sounds good on the face of it but its the same scenario as before. 90% of the people who hit his site will be looking for information assuming hes targeting keywords like “tv listings” or “southpark show review” then those people don’t have making a purchase in mind. Much better to rank for something like “region free sopranos box set”, everyone searching for that has a purchase in mind as it’s not information and you cant get it for free.
So there you have it a little information from my tiny brain, ill probably have another usefull post sometime next year 
Another make money blogging scam? Probably
One of the biggest problems with the make money online industry is that the number of people actually making any money at all is quite low. This stands to reason as you have no way of verifying weather the people you are reading about are for real or not. One of my favourite bloggers is Grizzy bears and you can believe me when i say he tells it how it really is. His latest post is great as he really calls out some of the scammers in the industry like Derren Rowse. The reason Grizz himself is not a scammer when it comes to making money on the internet is because he actually details the method he is using to make money. That method is of course to rank in the search engines (mainly google) for keywords which are associated with a sale.
On the one hand this seems to simple but its really not, as SEO is a skill that can take a while to master. However once you have the basics down you can wash rinse and repeat. Also bear in mind SEO is not an exact science and anyone who says they know specifics of how google works is probably lying as google don’t say how their system functions.
One of the most common things you will see with these “make money sites” is they don’t actually say how what they are selling works or will earn you a living online. This method is not exclusive to the internet world, you have probably seen the “money system” adverts in newspapers where people talk about how they have made millions using a new system yet they offer no information on how this system actually works. It can be easy to get sucked into these schemes but what you have to remember is that if something is too good to be true then it probably is. Also think about the fact that if you were making £1000s a month from some “system” would you be selling it on? Especially when you consider that with almost anything the more people “doing it” the less effective it’s going to be.
So as i have hopefully spelled out a little the way i make money is not a system that i am trying to sell and not even really a secret. While i do make money on broad terms by “blogging” there is more to it than that. The key is that you are getting people to your site who are looking to buy something or purchase a service. Now getting these people could be really hard or really easy but what i want to get across as early as possible is the getting these people is the foundation of everything that i do, because once i have them the rest is easy £££!
Make money online by blogging?
One of the most general questions i get from day to day is if it is possible to earn money online by blogging. The reason i say this is a general question is that there is more than one way to make money from your blog and it will also depend on the type of blog you have. The first thing that you have to realise is that your earnings depend very much on the content of your blog. If you are just going to create a blog about yourself and what type of cereal you had for breakfast then its pretty unlikely many advertisers are going to want to pay for traffic coming from your site. The key is to consider weather your traffic is “buying traffic” or not, what i mean by this is does the person who hits your blog for the first time weather from search engines or social media have the intention of making a purchase? If the answer is no then you are going to find it hard to convert any of these visitors to your blog into real cash. Consider as well that many of todays advertisers work on a commisson basis and if your traffic isnt making them money then you can bet they wont keep you around for long. So supposing you do have traffic to your blog that is worth money, how can you monotise it?
- The first i will mention is probably the most well known from google called adsense. Its very simple to use as all you have to do is put the code on your site and google works out what your site/blog is about and displays the relevant ads. You can do some configuring as far as colours etc go but its pretty much what you see is what you get.
- Another way to earn money from your blog is allow other people who have blogs or sites to place their links on your site. For this you do need to have a reasonable popularity level for your blog and also some authority to go with it as this is what people are paying for. The main way to get these jobs is just to become and authority in your niche and wait for people to contact you.
- The last way i will mention is a little more work but can sometimes yield alot more money. This is direct affiliate marketing whcih involves you linking directly to another website or blog who sells the product or service that you are talking about. This will envlove a little looking around to find the best place that sells the product and not everyone has an affiliate scheme but most of the bigger sites will.
So there you have a short run down on quick ways to make money from your blog. As i said at the start these are not the only ways to earn money from your website but they are a start!
Welcome to earning money online
So this is my first post here on Earning Money Online and i have to say its a very exciting time. Never before has there been the opportunity for so many people to make a second income or even fulltime wage from the internet. The great thing about the internet today is that in order to build a website you really need little or no programming knowledge. For instance setting up a blog on many of the free blogging sites is as easy as signing up for an email account on Hotmail!
So what are my methods for making money on the internet? Well im going to get into that in alot more detail in future posts but let me just that that its no-where near as difficult as you might think. The main concept that i am going to preach is getting traffic from google (if you haven’t heard of them then this may not be the blog for you!). Traffic from google really is the key because it converts into real money if you target it right. Too many people today are going after social traffic such as Twitter and Facebook without any idea how they are going to make money from these people. The key is to know what the people hitting your site are looking for. Now i know most people who come to your site will be looking for something but the key is if that thing is an item for sale. Let me explain, if someone searches on the internet for “funny videos” then its very unlikely that that person is expecting to make a sale during their time online. For a start funny videos just isn’t something anyone expects to pay for. However on the other hand if they hit up google and type in “Phone charger for Nokia 9500” then this person has a real need to buy something and thus they are much more valuable. Take it from me i would take 20 visitors looking for a phone charger over 10,000 looking for funny videos any day.
I know it may be a hard concept to understand but at its heart it really is about quality over quantity in all cases. Now i know many of you may be looking at google and thinking how can ever compete with the No1 sites at the top, especially if its a big brand site like ebay or amazon. However alot of the time these big sites are just there as a default because they have trust and not because they have necessarily done alot of work to rank for that specific keyword. Now this does not mean that they are easy to beat but in alot of cases there is more to the search engine results than meets the eye. Most of it does come down to practice but hopefully over the next weeks and months you can share my knowledge of ranking sites on google for profit, maybe ill learn something too!